Filosofie médiía změna paradigmat / Medienphilosophie und Paradigmenwechsel
In the context of contemporary media-philosophy discussions, the article is focusing on a theory of mediation we can find in Flussers texts. With his concept of a “change of paradigms” Flusser describes the dilemmas of the theoretical reflections regarding contemporary media culture: the evolution of media (or cultural techniques) and these media’s theories question basic metaphysical concepts - objectivity, reality, the material and their symbols, things, rationality etc. Today the focus is on mediation, the forms of knowledge, perception and communication. With his theories of a hierarchy of codes, writing and image, and society as a network, Flusser suggests theoretical models that could help to provide answers to questions of today’s cultural, communication, social and technical processes, and to their interaction.
Medialita a problémy zprostředkování / Denkbare Hintergründe
~The subject takes part in and constructs what it perceives, shifting, thus, the presuppositions, that
is, the ‚pre-formats‘ of this construction into the background, out of reach of that which is
manifesting itself. In fact, within the framework of its own construction, the subject does not
dispose of any possibilities of transferring other heterogeneous settings into a unique target
format upon which the world of objects is constructed. In order to achieve this the subject needs
a determinate interactive interface, i. e., mediation. Access to mediation, that is, to the interfaces
combining the different settings, to complexity and to the real, helps us to understand the
differences that become accessible to us. Furthermore, access helps us to reach an adequate
understanding of the role of the subject in the world, a world in which the subject is not only
mechanically constructed but, above all, mediated accordingly.